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Unlock Your Product Potential

Join multi-award-winning creator Crystal Cave as she dives deep with physical product entrepreneurs, sharing insights and strategies to help you turn your ideas into successful products. Whether you're just starting out or looking to elevate your brand, this podcast is your go-to resource for building a lasting legacy in the world of product creation.

the product visionary podcast

Create Your Own Legacy

Be inspired to craft products that not only succeed in the market but also leave a lasting impact, shaping the world in meaningful ways.

Fail Forward and Succeed

Discover how to embrace failure as a stepping stone to success, with stories and advice on overcoming common challenges faced by new entrepreneurs.

Learn actionable strategies from industry experts that will guide you through the entire product development process, from conception to launch.

Master the Product Creation Journey

what you'll learn here: 

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From Five Years In Sampling to Finally Launching (Pt. 2) | Feel Good Swim: ...

From Five Years In Sampling to Finally Launching (Pt. 1) | Feel Good Swim: Amber ...

Art and Expression as a Catalyst for Change | Etymology Jewelry: Natalie Jacob

Welcome to The Product Visionary Podcast

This One Word Can Change Your Life | Rich Keller + The One Word Movement

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I'm Crystal, your new product bff.

As a 3rd Generation Retailer and award-winning product creator, I’m here to help you turn your product dreams into reality, one sparkly idea at a time. Ready to create something iconic? Let’s get started!

more about me

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This isn't the advice you're hearing from your favorite TikTok Influencer, this is from a 20+ year award-winning product creator + brand marketer who has helped top brands + celebrities in addition to building her own. Not only have I spent my whole professional career launching + building brands, it's in my DNA...I'm a third generation retailer! I saw how a big risk can change generations to come! 

My superpower is helping product creators get out of the overwhelm, burnout and constant day dreaming to actually doing the darn thing so you can finally launch and turn your day dream into your business


Launch Your Brand Star Challenge

A 7-day immersive experience to turn your big ideas into a market-ready brand. We’re talking all things branding, strategy, and action-packed execution with a dash of glam and a sprinkle of pop culture to make your product dreams (finally) happen. This is your VIP pass to building a brand that’s not just a business, but a legacy—served with a side of fun!

SEPT 23-29

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